Puna Travel was born from a journey of discovery, passion, and a profound connection with the landscapes of Argentina. Our founder, Lukas Thern Loven, embarked on an ambitious adventure to traverse the entire stretch of Ruta 40, from the northernmost reaches down to the southern tips of Patagonia. This expedition was not just a journey through the diverse terrains of Argentina but a voyage into the heart of its untouched beauty and rich cultural tapestry.

It was in the northern part of Ruta 40 where Lukas found his calling. The north, with its raw, unspoiled landscapes and the whispers of ancient cultures, stood in stark contrast to the more frequented tourist paths of the south. There was something undeniably special about the northern region—its vast, open spaces, the depth of its history, and the warmth of its people offered a unique allure that was impossible to find elsewhere.

Captivated by this enchanting northern frontier, Lukas was inspired to share these hidden treasures with the world. Puna Travel was founded with the vision of offering travelers an authentic experience of the northern wonders of Argentina, particularly along the magical expanse of Ruta 40. Our mission is to provide journeys that go beyond the conventional tourist routes, delving into the heart of the region’s natural beauty, cultural richness, and historical significance.

At Puna Travel, we believe in the transformative power of travel. Our carefully curated expeditions are designed to connect our guests with the soul of the north, offering immersive experiences that are respectful of the environment and honor the traditions of the local communities. From the awe-inspiring heights of the Andes to the serene vastness of the Salinas Grandes, our tours are an invitation to explore, to discover, and to fall in love with the untouched splendor of northern Argentina, just as Lukas did.